We developed an early-stage product concept for an outdoor media client looking at the potential rollout of smart EV charging advertising screens.
Working closely with the client, we developed the product specification, physical concept, pitch deck and supporting materials to help bring the idea to life and support early conversations with landowners and local councils.
The concept combines dual 75" digital screens with EV charging, defibrillator location information, advertising analytics, free Wi-Fi, small-cell integration and colour-matched lighting. The result is a multifunctional roadside asset that brings together public services, connectivity and high-impact digital advertising.
Services Provided
Product Specification - Product Concept - Market Research
Product Roadmapping - Telecoms Integration - Design Support
Product Visualisations - Pitch Deck Creation